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BA Theses 2025

Khrystyna Basysta (Business Economics, 2025)

 

“INNOVATIVE ECO-ENTREPRENEURSHIP IN THE JEWELRY INDUSTRY”

 

In this thesis, a comprehensive business plan is presented for the launch of a sustainable jewelry brand that turns recycled 3D-printed plastic waste into fashionable accessories. The proposed solution addresses the growing environmental problems and meets consumers’ demand for ethical and eco-friendly products among Millennials and Generation Z. Market analysis determines the clear trends of growth in global and Ukrainian sustainable jewelry markets. The competitive analysis suggests an opportunity to occupy a unique market niche, since no other local competitors use 3D printing waste as the main material.

Khrystyna Petrynka (Economics and Big Data, 2025) 

 

ECONOMIC RECOVERY IN WAR-AFFECTED HROMADAS IN UKRAINE: THE ROLE OF CIVIL SOCIETY”

 

The Russian invasion of Ukraine brought chaos and damage but triggered massive civil mobilisation, which helped Ukraine to resist and fight back. Even though the war continues, local hromadas are trying to recover the infrastructure and economic activity with various tools. In the long term, nongovernmental actors can not only account for the resilience of the hromada but also economic development as well. This research studies the effect of active civil society on the economic recovery of war-affected hromadas. More specifically, it is measured through communitarian and liberal approaches to conceptualise civil society.

Petrenko Oleksandr (Business Economics, 2025)

 

“THE IMPACT OF THE FULL-SCALE WAR ON AGRICULTURAL PERFORMANCE IN UKRAINE”

 

This paper assesses the impact of Russia’s full-scale invasion on agricultural production in Ukraine by comparing production in the absence of war with actual production. Previous literature on losses in agricultural production due to the war provides a fairly comprehensive overview of the main components of losses and how the country’s agricultural sector has changed and adapted. Financial losses in the agricultural sector are divided into damage to assets and losses related to lost income, which primarily concerns production cuts due to the occupation of territories. The literature also examines the impact of war on the structure of production, the impact on soil, and the forced closure of farms in the frontline zone due to military operations on their agricultural land. This study is an important step in assessing the impact of the war on Ukraine’s agricultural production, because under the current conditions of agricultural business, it is necessary to clearly understand what losses production has suffered precisely because of the war, and not because of weather conditions.

Anton Kruk (Economics and Big Data, 2025) 

 

“FROM RURAL HOUSES TO URBAN FLATS: DWELLING TYPE AND AFFORDABILITY IN EU HOUSING MARKETS” 

 

Housing costs have been outpacing incomes for the past decade in the EU, with flats in major cities experiencing the most severe increases. This paper aims to answer the question: Are detached houses and rural areas more affordable? The literature has a gap in the research of the relationship between dwelling type and housing affordability. The closest topic is the effect of density and affordability, which was found to be negative. Ambiguity of the data exists, as other studies have found opposite results. This paper has found that countries with more rural populations do not spend less on housing, and houses are marginally less affordable than flats. Regression analysis was performed on the data from Eurostat and OECD dataset for the EU member states.

Anna Myslytska (Economics and Big Data, 2025) 

 

“WHAT SHAPES ACCEPTANCE DURING WAR? A MACHINE LEARNING ANALYSIS OF ATTITUDES TOWARD LGBT INDIVIDUALS IN UKRAINE”

 

What are the main determinants of the attitudes toward LGBT community in Ukraine during wartime? Prior literature identifies several socio-demographic predictors of such attitudes—age, sex, educational attainment, religiosity, and the broader political, legal, and economic context — but reveals critical gaps. These include a limited distinction between general attitudes and support for equal rights, a lack of research in developing and transitioning economies, and the absence of comprehensive models that integrate occupational and regional factors. Addressing these gaps, this study examines how professional and regional characteristics—such as occupation, poverty levels, democratic development, and degree of urbanization—influence perceptions of the LGBT community in wartime Ukraine.

Artem Yaroshevskyi (Business Economics, 2025)

 

“FROM FOSSILS TO FOOTSTEPS: HOW GREEN ECONOMIC TRANSITIONS SHAPE MIGRATION PATTERNS” 

 

This study investigates how the transition to a green economy affects internal migration patterns across European Union regions. As carbon-intensive sectors decline due to decarbonization policies, certain regions experience structural economic changes that prompt labor reallocation and demographic shifts. Using a novel panel dataset at the NUTS-3 level (2011–2021), this paper estimates a series of random-effects models to assess how carbon-intensive regions differ in migration trends compared to unaffected areas. The analysis incorporates a range of socio-demographic and economic variables to test five hypotheses on the drivers of outmigration, including youth share, elderly population, regional wealth, and median male age.

Anastasiia Tarnavska & Anastasiia Shevelova (Business Economics, 2025)

 

FUNDAMENTAL ANALYSIS OF DUOLINGO: SHOULD INVESTORS BUY, HOLD OR SELL?”

 

The company Duolingo was founded in 2011 by Luis von Ahn and Severin Hacker. The Duolingo language learning app was launched to the general public on June 19, 2012. Offering free access to its app, Duolingo quickly gained worldwide popularity across language learners of all ages and skill levels and became a leader in the online language learning niche, with over 800 million downloads and 116.7 million active monthly users as of the end of the fourth quarter of 2024 (Duolingo, Inc., “Shareholder Letter Q4 / FY 2024”). The company has transformed the language-learning landscape by creating interactive, gamified, and personalized learning experiences. Building on its success, Duolingo went public on July 28, 2021, and continues to operate as a dominant player in the EdTech industry. As of the end of 2024, the company has offices in New York, Detroit, Seattle, Beijing, and Berlin and is headquartered in Pittsburgh, Pennsylvania.

Mark Motliuk & Roman Mychka (Business Economics, 2025)

 

“VALIDATION AND DEVELOPMENT OF THE BUSINESS IDEA OF AN AI-POWERED TRANSCRIPTION PRODUCT”

 

This thesis documents an entrepreneurial journey leveraging OpenAI’s Whisper technology across three distinct ventures. It documents the iterative development, validation, and pivoting process, originating from a real-time transcription concept for individuals with hearing loss, transi-tioning to offline meeting transcription, and culminating in an AI-powered study aid generator for university students. This paper explores how forthcoming advanced AI capabilities can be translated into viable business models within competitive markets.

Ukho Viktoriia (Business Economics, 2025)

 

“DEVELOPMENT OF KERNEL’S REGIONAL INITIATIVES BASED ON THE SPATIAL STRUCTURING OF THE AGRICULTURAL ENVIRONMENT OF UKRAINE”

 

Kernel is a leading Ukrainian agro-industrial company founded in 1994 by Andriy Verevskyi. With its headquarters in Kyiv, it has developed into one of the biggest exporters of Ukrainian grain and one of the top producers and exporters of sunflower oil worldwide (Kernel, “Company Overview”). Crop production, oilseed processing, grain storage, and export logistics are all part of the company’s operations, which span the whole agricultural value chain. Kernel’s agriculture segment grows crops such as corn, wheat, soybeans, sunflower, and rapeseed. The company’s refining facilities produce refined sunflower oil in bulk and bottles. In addition, the company owns an extensive network of elevators and port terminals, which contributes to the efficient export of agricultural products (Kernel Holding S.A., Annual Report for FY2024 9-15)