Valeriya received a specialization in advertising & public relations and a master’s degree in journalism from Taras Shevchenko National University of Kyiv. She has 10+ years of experience in creative management, writing and copyright and related rights. Valeriya identifies the training needs of directors, managers and procurement specialists, in particular during the crown crisis (“Life of purchasers in quarantine conditions. Research results”). She conducts research on the labor procurement market and collects feedback from graduates of the Center’s certification courses in order to improve existing and create new programs. Responsible for planning, creating and implementing promotional campaigns for the Center’s educational products, SEO optimization of information resources and for the communication of the Center’s team in the public sphere.